Social Impact Entertainment has a vital role to play. Impactful entertainment content has the potential to give a bold inclusive face to millions involved in positive change, sharing and celebrating progress. Showing our one-ness on the planet and educating, motivating and changing conversations, while helping to solve some of the global challenges through incentive competitions and documentaries.
The aim is to bring about awareness of the size of the movement already underway to the rest of the world but also to people in the movement itself. Encouraging us all to celebrate the progress and to spread the story of all the good being done in the world. As Yuri Federov of the UN says “to strengthen good, you have to show the good.”