WE ARE STORY-TELLING ANIMALS

CO-CREATING THE NEW STORY

EVERY MOVEMENT THAT CHANGED MANKIND HAD A STORY AND A BOOK

CO-CREATING THE NEW STORY

As Robb Smith says, “If those of us who want a better world do not unite, we will lose.”  History also reminds us that, ‘The best story wins.’  

The story that is required must be better than the story that populists offer and must give people a meaningful, actionable way to participate and feel involved and convince them that the benefits will endure after their own life time.

THE IMPORTANCE OF NARRATIVE

“Stories – narratives – provide us with a way of understanding our place in the scheme of things by structuring our understanding of events. They root us in an on-going stream of history and thereby provide us with a sense of belonging and help us establish our identities.

“THE ONLY THING THAT CAN REPLACE A STORY IS ANOTHER STORY. YOU CANNOT TAKE AWAY SOMEONE’S STORY WITHOUT GIVING THEM A NEW ONE.” 

“To get us out of the mess we are in, we need a new story that explains the present and guides the future” as George Monbiot articulates below:

 

CHANGING THE STORY

“Mankind has the ability to be the supreme cooperator.”

“This may sound like a bit of a tall order, in Western nations, there is actually a story like this waiting to be told.” George Monbiot continues, ”over the past few years, there’s been a fascinating convergence of findings in several different sciences, in psychology and anthropology and neuroscience and evolutionary biology, and they all tell us something pretty amazing: that human beings have got this massive capacity for altruism. Sure, we all have a bit of selfishness and greed inside us, but in most people, those are not our dominant values.

A NEW RESTORATION STORY: OUR TASK IS TO TELL A STORY THAT LIGHTS THE PATH TO A BETTER WORLD.

“We need to recover the commons. The commons is neither market nor state, capitalism nor communism, but it consists of three main elements:  a particular resource; a particular community that manages that resource; and the rules and negotiations the community develops to manage it. Think of community broadband or community energy cooperatives or the shared land for growing crops.

THE ENERGY THAT CAN BIND MANKIND TOGETHER IS THE NEW-OVERARCHING STORY.

Linking past, present and future – which is to be co-created and lived into being, giving a powerful sense of purpose and momentum to people of all ages, nationalities and faiths. 

 

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CHANGING THE WAY WE CHANGE THE WORLD

THROUGH NEW STORIES AND CHANGING THE CONVERSATION